People will visit your web site to get the free valuable information.

Advertise your products or services in the e-book.

You will become known as an expert on the subject of the e-book.

Offer the e-book as a free bonus for purchasing one of your products or services.

Allow other people give away the e-book to increase visitors to your web site.

Gain new leads by having people sign up and give their contact information before they can download your e-book.

The word "FREE" is the most appealing word on the internet.

Conduct market research asking people to fill out a survey before getting the e-book.

Make money selling advertising space in the e-book.

Give away the e-book as a special gift to your current customers letting them know you appreciate their business.

Gain free advertising by submitting the e-book on freebie sites.

Make money selling the reprint rights to people who would like to sell the e-book.

You'll gain valuable referrals from people telling others about your e-book.

Make money cross promoting the e-book as a free bonus with other people's products or services.

Gain free publicity sending press releases announcing your "Free E-book Giveaway."

Increase subscribers to your e-zine by giving away the e-book as an incentive to subscribe.

Give away the e-book to people that join your affiliate program.

The biggest reason you should write an e-book and then give it away for free: you'll feel good helping peopleimprove their lives.